Opportunity
Launch the Jason Wu for Brizo Kitchen Collection, a new chapter in a long-standing partnership built on a shared belief in challenging convention through design.
Idea
“Great Minds Think Unalike.” A campaign that embraced audacious minimalism, using lush floral environments and bold contrast to highlight the collection's unexpected Matte White finish and prove that simplicity can be the most striking statement of all.
Role
Art Director leading the visual concept and execution of the campaign, translating the shared design philosophy of Brizo and Jason Wu into a cohesive system of imagery across channels.
Photography by Ethan James Green
Animation by Carbon VFX